The brand's voice

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Manuel Houthooft

29 April 2025

36m 27s

Why a DMC still matters in the age of Google

00:00

36:27

"Italy Unfiltered: Why a DMC Still matters in the Age of Google"

💬 10 Podcast Questions:

  1. “Let’s start with the elephant in the room: why should someone hire a DMC when they can Google hotels, restaurants, and experiences in Italy themselves?”
  2. “What’s the biggest mistake international planners make when organizing events or trips to Italy without a DMC?”
  3. “Can you give an example of a situation where local knowledge saved an event from going off the rails?”
  4. “Italy is famous for its beauty — but also for its bureaucracy. How does a DMC help navigate red tape and regulations?”
  5. “How do you ensure authenticity in a destination like Italy, where many experiences are overly ‘touristy’?”
  6. “What are some hidden gems in Italy that only locals — or a good DMC — know about?”
  7. “How do you tailor an Italian experience for different markets, like Americans vs. Belgians or Germans?”
  8. “Let’s talk about budget: isn’t it more expensive to hire a DMC?”
  9. “With sustainability being such a hot topic, how can a DMC in Italy contribute to more responsible travel or event planning?”
  10. “Finally, if you had just 60 seconds to convince a listener why a DMC is still essential for Italy, what would you say?”

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